4 Lipstick Inspirations for Spring 2025

Discover the 4 hottest lipstick trends for Spring 2025 and practical tips for dropshipping sellers.

1. Colorful Lips

Colorful lipsticks are never rarely seen. You are much likely to be able to recall that Gemma Ward shone on Miu Miu's spring/Summer 2005 show with her yellow eyelids and yellow lips. The bright yellow perfectly matched the spring theme, and the pink latter eyelid shadow just added the right amount of tenderness to the whole look. A astonishing lively vibe was thus formed on Gemma's face. Beyoncé has also rocked the stage and red carpet events with her purple and blue lipsticks. Her purple lip gloss look especially brought a trend among young women.

Kylie Jenner's Skylie and Freedom blue liquid lipsticks prepared for Independence Day in 2016 still remain a classic today. The bold blue popped up from her minimalist eye makeup and dark hair. The strong coverage and the matte finish of this lipstick series make Kylie's lips look even fuller and more textured. The young lady also proved that with a highly harmonious earth-toned makeup look, muddy brown-green works well on deep complexion. It's probably true that any color from Kylie's Cosmetics Lip Kits would suit the market well.

Notice to shop owners: We cannot deny that when customers get tired of common lipstick shades—pink, nude, red, and brown—vibrant colors that complement holidays, seasons, or even moods will bring them a sense of fun. However, colorful lipsticks do have a low daily usage rate and meantime a low repurchase rate. Thus, it would be wiser to decide which lipstick colors to sell based on existing, particularly celebrity-driven trends. And brace yourself for a drastic drop in sales data once the trend cools down.

2. Nude Lips

Nude lipsticks have obviously remained a classic for now, they never go wrong on any occasion. Back in the 2000s, it was popular among girls to apply concealer on their lips instead of lipstick. It seemed that a pale, neutral look was deliberately pursued to highlight the eye makeup. Today, the Kardashian girls have brought nude lipsticks back into the spotlight with the hot sales of MAC Cosmetics' 'Velvet Teddy' and 'Faux,' YSL's 'Rouge Pur Couture' nude shades, Charlotte Tilbury's 'Pillow Talk' series, and Kylie Cosmetics' nude lipsticks.

Actually nude is a tricky color. Theoretically, every skin tone has its own suitable nude shade. For example, light skin tones go with pink, peach, or purple nudes; medium to dark skin tones suite red or brown nudes; and deeper skin tones carry deep nude shades well.

Lip liner is often used together with nude lipstick. It blends the lip shape and thus make it look plumper. You may have noticed that the sales performance of a lip liner that matches a popular nude lipstick is often impressive as well. 

3. Gothic Dark Lips

Pale foundation without blush, brown or gray smoky eyes, sharp eyeliner, and dark lips define the iconic goth makeup look. The mermaid' fashion trend emerged in 2024. It can be inferred that young women are losing interest in conventional feminine looks and shifting toward bolder aesthetics.

As a matter of fact, the gothic lip colors aren't all about black. The ones hesitant about pulling off black lipstick are advised to switch to shades like purple and burgundy. These colors add a touch of vibrancy to an otherwise colorless look without clashing with the whole makeup look. In addition to that, highlighter and sheer lip gloss can be great additions as well.

4. Mirror Gloss Lips 

Mirror lip glosses have become a classic and the market demand for them is expected to continue to increase. Fenty Beauty's Gloss Bomb Universal Lip Luminizer, Chanel's Rouge Coco Gloss, Dior's Dior Addict Lip Gloss, and Yves Saint Laurent's Vernis à Lèvres Glossy Stain are some of the most renowned options.

Haily Bieber's rhode Peptide Lip Tint dominated the lip gloss world in 2024. These uniquely designed squeeze-tube lip tints have become must-have items for trendy girls. With its classic shades, moisturizing and glossy texture and affordable price, the series has achieved market returns surpassing those of many well-known lip brands.

FAQ

Q: How profitable are lipsticks?

A: No more than $5 per lipstick, even for high-end ones. If you connect with the right supplier, the price could be even lower. In the market, each lipstick sells for over $15. Based on this, the profit margin is at least 300%.

Q: Do I have to do marketing for the lipsticks I sell?

A: You're advised to do so. In fact, the majority of your costs will likely go into marketing. Just think about the unboxing and lip gloss phone case trends initiated by Hailey Bieber and how they contributed to the sales of Rhode products.

Q: Where is the main lipstick production region?

A: Shenzhen and Guangdong. China accounts for 40%-50% of the global cosmetics production. A great portion of brands source their lipsticks from Chinese factories and many of them provide non-branded products to other clients. The key is knowing how to find them and convincing them to supply you.

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